In recent decade, there's been a notable rise in interest among men seeking cosmetic treatments to enhance their appearance and boost their confidence. One treatment that has gained popularity is Botox for men. While traditionally associated with women since 2002, Botox has become increasingly common among men looking anti aging botox enhancements.

According to the American Society for Aesthetic Plastic Surgery (ASAPS), in 2022, an estimated 1.4 million men received Botox injections in the United States. This represents a 10% increase from the previous year. The projected growth rate for men's botox is 5% annually through 2027 and that's a conservative estimate.

What is Botox?

Botox, short for Botulinum toxin, it is a the first brand of neurotoxin produced by the bacterium Clostridium botulinum. Botox, when injected in small, controlled doses, temporarily paralyzes muscles, thereby reducing the appearance of wrinkles and fine lines. Not only does it help minimize these lines but as a preventative, Botox can prevent these natural expression lines to develop into deeper permanent wrinkles.

While Botox is the most well-known brand of neurotoxin used for cosmetic enhancements, there are several other brands that contain the same active ingredient. Some of the other brands of neurotoxin include:

  • Dysport is a botulinum toxin type A injectable neurotoxin that is used to temporarily improve the look of moderate to severe frown lines between the eyebrows (glabellar lines) in adults. It has a slightly different formulation than Botox, and some patients may find that it diffuses more easily, making it a preferred choice for larger treatment areas.

  • Xeomin is another botulinum toxin type A injectable neurotoxin approved for the treatment of moderate to severe frown lines between the eyebrows (glabellar lines). It contains only the active ingredient botulinum toxin type A, without any additives, which may reduce the risk of developing antibodies to the toxin.

  • Jeuveau also known as #NEWTOX, is a newer botulinum toxin type A injectable neurotoxin approved for the temporary improvement of moderate to severe glabellar lines in adults. It works similarly to Botox by blocking the nerve signals that cause muscle contractions, resulting in smoother skin.

  • Revance is an investigational botulinum toxin type A injectable neurotoxin currently in development for the treatment of glabellar lines and other cosmetic indications. It utilizes a proprietary peptide technology called RT002 to potentially provide longer-lasting results compared to traditional botulinum toxins.

While they all work in similar ways, the cost and how long the treatments lasts may vary depending on the brand of neurotoxin used for the treatments.

MEN'S BOTOX to minimize fine lines and prevent deep wrinkles, urth

Why Are Men Choosing Botox?

Men, like women, want to look and feel good as they age. Botox offers a non-surgical solution to combat and prevent signs of aging, allowing men to maintain a youthful and refreshed appearance without down time or invasive procedures. Societal attitudes in the past decade towards male grooming and self-care have evolved, making men’s botox socially a non issue.

Men’s Botox Procedure

Botox for guys are quick injections and relatively painless, typically taking just a few minutes per section. You can discuss your aging concerns and desired enhancements and the licensed injector will suggest and recommend the areas for the injections to achieve the desired results.  

The injector will map put the treatment plan and mark the areas for the injections by placing a dots around the injection area.The treatment involves the use of a fine needle to inject small amounts of Botox into targeted facial muscles. While some men may experience mild discomfort or temporary redness at the injection site, there is minimal downtime associated with the procedure. Making botox treatments something you can do over a lunch break.

Is Botox for Guys Safe?

BOTOX FOR GUYS to treat wrinkles, crow's feet and frown lines, urth

Botox has been around for over 2 decades and considered safe when used by a licensed provider.  The most common risks of botox are bruising, swelling, and redness at the injection site. These risks are usually mild and go away on their own within a few days. More serious risks, such as allergic reactions and nerve damage, are rare. Again, the key is to seek a reputable, licensed and experience injector. 

Men’s Botox Treatments and Cost

Treatment for Botox

Number of Units Required

Estimated Cost (USD)

Forehead Lines

10-30 units

$200 - $600

Glabellar Lines (Frown Lines)

20-30 units

$400 - $600

Crow's Feet

10-20 units per side

$200 - $400 per side

Eyebrow Lift

2-5 units per eyebrow

$40 - $100 per eyebrow

Bunny Lines (Nasalis)

5-10 units

$100 - $200

Jawline Slimming

20-40 units

$400 - $800

Masseter Reduction (Jawline Contouring)

25-50 units per side

$500 - $1000 per side

Neck Bands (Platysmal Bands)

20-40 units

$400 - $800

Chin Dimpling

2-6 units

$40 - $120

Marionette Lines (Mouth Frown)

4-10 units

$80 - $200

Lip Flip (Upper Lip)

4-8 units

$80 - $160

Gummy Smile

2-4 units

$40 - $80

Nasolabial Folds (Smile Lines)

6-15 units per side

$120 - $300 per side

Downturned Mouth Corners (DAO)

4-10 units per side

$80 - $200 per side

Bunny Lines (Upper Nose)

3-6 units

$60 - $120

Rhinoplasty (Nose Reshaping)

10-20 units

$200 - $400

Upper Lip Lines (Smoker's Lines)

4-8 units

$80 - $160

Lower Lip Lines (Smoker's Lines)

4-8 units

$80 - $160

Dimpled Chin (Cobblestone Chin)

2-4 units

$40 - $80

Lip Flip (Lower Lip)

4-8 units

$80 - $160


Above are general estimates and actual costs will vary based on geographic location, expertise of the provider, and the specific needs of the patient. It's important to consult with a licensed professional for a personalized assessment and accurate pricing information. Our opinion is to always seek out the best provider within your budget. This is not something you want shop strictly on price.

botox for guys to minimize deep wrinkles, urth

Results and Maintenance

Botox injections for guys becomes noticeable within a few days and full effects within a couple of weeks. Results from men's Botox can last for three to four months on average, and follow-up treatments are required to maintain the desired results. With an ongoing maintenance plan, men can enjoy long-term benefits from Botox, maintaining a more youthful appearance.

Botox for men offers a safe, effective, and non-invasive solution for combating the signs of aging and enhancing facial aesthetics. With its ability to smooth wrinkles, soften fine lines, and restore a youthful appearance, Botox has become a popular choice among men seeking to rejuvenate their look and boost their confidence. If you're considering Botox treatment, consult with a qualified healthcare professional to discuss your goals and determine if Botox is right for you.

It is important to note these treatments are not a cure for wrinkles or other signs of skin aging. Injections are an adjunct to a good skincare routine and not to replace it.  Urth has curated premium men's skin care products for a healthy and simple skincare routine for men of any age.

References: Adam Hurly “The Guys Guide to Botox” GQ Magazine, May 13, 2022